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Do Buyers Value Smart Home Tech?

  • Writer: Mike Roberts
    Mike Roberts
  • Feb 28, 2020
  • 1 min read

When it comes to making an offer on a house, smart home technology isn't at the top of the priority list for most buyers. However, certain devices are steadily gaining popularity as nice-to-have features, and they can be an affordable way to make your home more attractive. Realtor.com® evaluated 1 million listings of single-family homes to determine the top upgrades for a fast, profitable sale. Of the 70 amenities analyzed, security systems ranked No. 12 and smart home features were No. 14. According to the report, consumers value smart home technology for lots of different reasons, but the peace of mind that comes from being able to monitor your home on a mobile device is a positive selling point. If you decide to install smart home features before listing your property, choose devices that are intuitive and compatible with a variety of smart home hubs. A complex system could be a major turn-off. Focus on technology that enhances security and promotes more sustainable energy practices, which are the top two motivators for owning smart home devices, according to the National Association of Realtors®. Installing a smart thermostat, a video doorbell and a security system that's integrated with mobile devices is a great place to start.

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